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QUESTIONS › WHY DO JAPANESE OFFICES NAME THEIR MEETING ROOMS?

Question · Working in Japan

Why do Japanese offices name their meeting rooms?

Because a name does work that a number cannot. Rivers, ports, seasons, peaches, historical figures — the theme tells a visitor what the company is before anyone has said a word.

Room signs on the 5th floor: rivers of the world
Room signs on the 5th floor: rivers of the world

01 · The short answer

A theme that changes floor by floor

Amazon Japan names its visitor rooms after rivers — the Danube and the Mekong on the 5th floor, the Shinano and the Ishikari on the 6th — and switches to music on the 19th: rock, samba, jazz, techno.

The stated reason is simple: the theme changes floor by floor, so visitors keep discovering things.

Room signs on the 5th floor: rivers of the world
Room signs on the 5th floor: rivers of the world
Room signs on the 6th floor: rivers of Japan
Room signs on the 6th floor: rivers of Japan

02 · The theme is the company

SEGA SAMMY has no room beginning with Z

SEGA SAMMY’s office is called GRAND HARBOR and planned around a harbour that promises a great journey. The meeting rooms are named after ports — Hong Kong, Incheon, Wellington, Barcelona, Saint Petersburg, Edinburgh, Funafuti.

“There is no room beginning with Z, because Z would mean the end of the journey.”

A port-city meeting room
A port-city meeting room
Another meeting room
Another meeting room

03 · Names that match the work

pixiv names rooms after colours and seasons

At pixiv the largest room is Momo — peach — with original illustrations on its tables, and four small rooms for about three people each follow one of the four seasons, all with artwork made in-house. The online-call booths are named Fire, Water and Grass.

A meeting room
A meeting room
Another meeting room
Another meeting room
A small meeting room
A small meeting room

04 · A name with a rule inside it

kaonavi, Indeed Japan and Uzabase

kaonavi names each guest room after a historical figure linked to the enneagram the company uses, with a quote from that person on the wall. Indeed Japan names rooms by season — the summer team’s rooms are named after planets — and puts an empty orange Job Seeker Chair in every one of them.

Uzabase names its rooms after the places a town uses: a square, a street, a park, a library, a café, and an akichi, the vacant lot with nothing built on it.

Room 14: Napoleon
Room 14: Napoleon
AKICHI
AKICHI

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